Field guide launch · 7 days

The first-sale launch package.

A straightforward seven-day plan for getting the Midwest Dad’s Golf Gadget Field Guide in front of practical golfers—without hype, performance promises, or manufactured urgency.

Download raw file View the field guide

Core message

Better gear. Smarter buys. Help shoppers sort useful accessories from impulse-cart clutter.

Visual world

Golf bag, garage bench, truck tailgate, or Midwest course at golden hour. Used and real, never studio-perfect.

Comment reply

Yep—it’s a digital guide. The link in bio has the full details and checkout.

Video 01

Before You Buy Another Golf Gadget

Lead with a relatable cart-check moment and position the field guide as a low-risk shortcut.

Spoken script

Before you buy another golf gadget, give it the dad test: will I actually use it, does it solve a real problem, and is it worth a spot in the bag? I made the Midwest Dad’s Golf Gadget Field Guide to help with exactly that. It’s a practical $9.99 shortcut for making a smarter next buy. Link’s in bio.

Shot plan

0–2s
Hold a random golf accessory beside a bag; use a skeptical look.
BEFORE YOU BUY ANOTHER GOLF GADGET…
2–7s
Quick cuts: cart, bag pocket, and gadget in hand.
Will I actually use it? / Does it solve a real problem?
7–15s
Show the guide cover, then flip through a real preview page.
Skip the cart clutter. / BUY SMARTER.
15–22s
Point to the guide on a phone or tablet; pack the bag.
GOLF GADGET FIELD GUIDE / $9.99

Caption

The bag only has so much room—and the cart does too. I put my practical golf-gadget buying checklist into a $9.99 field guide. Would you rather spend on a gadget or another sleeve of balls? ⛳️

Call to action

Comment GUIDE if you want the link, or grab it from bio.

Video 02

Three Questions I Ask Before a Golf Buy

Give immediate value, then position the guide as the deeper practical resource.

Spoken script

Three questions I ask before I buy any golf gadget: What problem does it solve? Will it actually earn space in my bag? And is it worth the price? That’s the filter behind the Midwest Dad’s Golf Gadget Field Guide. If you want a practical way to sort your next golf buy, it’s $9.99 in the link in bio.

Shot plan

0–3s
Write “1” on a scorecard in a close crop.
3 QUESTIONS BEFORE A GOLF BUY
3–8s
Hold the accessory near the bag pocket.
1. WHAT PROBLEM DOES IT SOLVE?
8–13s
Put it into, then remove it from the bag.
2. WILL IT EARN BAG SPACE?
13–18s
Look at a price tag or cart screen.
3. IS IT WORTH THE PRICE?
18–24s
Lay down the guide beside the scorecard.
THE PRACTICAL VERSION: $9.99

Caption

The most useful golf gear usually solves a small, annoying problem. What’s the last gadget that actually earned its spot in your bag?

Call to action

Tell me your best bag add in the comments. Guide link is in bio.

Video 03

The $10 Golf Purchase That Isn’t a Gadget

Make a transparent price comparison: a $9.99 guide can be more useful than another untested accessory.

Spoken script

A $10 golf buy I can get behind? Not another random gadget. It’s a guide that helps you decide which ones are worth considering in the first place. The Midwest Dad’s Golf Gadget Field Guide is $9.99, digital, and built for practical golfers who’d rather buy smarter. Link in bio.

Shot plan

0–3s
Place a small accessory and phone on a workbench.
A $10 GOLF BUY I CAN GET BEHIND:
3–8s
Push the accessory aside; bring the guide up on screen.
NOT ANOTHER RANDOM GADGET.
8–16s
Screen-record or film the product page and preview pages.
A PRACTICAL BUYING GUIDE / FOR YOUR NEXT GOLF BUY
16–21s
Close the laptop or phone, then pick up the golf bag.
FIELD GUIDE • $9.99

Caption

This is for the guy who has opened a golf package, used it once, and wondered where it belongs now. The field guide is live for $9.99.

Call to action

Link in bio. If you buy it, tell me which kind of golf gear you want covered next.

7-day posting schedule

Start with the local evening window of 7:30–8:30 p.m. Central when no audience data exists, and stay available after posting.

Wed, Jul 22Launch Video 1
Post native TikTok, Reel, and Short versions. Reply to genuine comments for 30–45 minutes.
Thu, Jul 23Story + follow-up
Run a three-frame Story: bag poll → guide cover → link sticker. Capture repeated questions.
Fri, Jul 24Publish Video 2
Ask followers about the last useful golf item they bought; answer the best reply.
Sat, Jul 25Real-world Story clips
Post 2–4 casual clips from the range, garage, or bag cleanout; use a final-frame link sticker.
Sun, Jul 26Publish Video 3
Show the product page only after the hook. Pin a comment that says it is a $9.99 digital guide.
Mon, Jul 27Recut the best opening
Repost the strongest first 6–8 seconds as a new 12–15 second clip with a fresh caption.
Tue, Jul 28Close the test
Share a straightforward founder check-in and record the hook, platform, and question that showed the most intent.

Before you post

Confirm the bio and description links open the live Midwest Kit product page.
Use a real guide cover or preview page; do not invent a fake product page.
Keep important text in the central vertical safe area and add accurate native captions.
Do not say or imply an accessory lowers scores, adds distance, or works for every golfer.